John Rothstein|MLM Secrets|MLM Reviews|MLM Trainings

How to Turn Your Killer SEO Skills Into Cold-Hard Cash…

If you have not been following the Jason Better blog this week, he has been giving out some outstanding SEO tips. Here is today’s post on the importance of copy writing. This is awesome info:

OKAY, so this week I gave you simple Search Engine Marketing strategies that will help you:

Flood your website with TARGETED web traffic and leads!

BUT, I don’t want you to lose sight of the big picture.

Because even the world’s best SEO tips, tricks, and techniques will only get you so far…

You still need to CONVERT that traffic into cold-hard cash…

In my humble opinion, there’s only one way to do this… with a hard-hitting… or… at the very least… persuasive sales message that convinces people to buy into whatever it is you have to offer. Whether that’s a business, information product, or anything else.

You have to be able to write copy that sells…

Now, I’ve digested tons of copywriting books, courses, webinars, and seminars.

In fact, my personal library is JAMMED TO THE CEILING with almost every book you can imagine about Direct-Response Copywriting. From John Caples’ “Tested Advertising Methods” to Dick Benson’s “Secrets of Successful Mail Order”. Plus, a few dusty old books that literally took me years to track down.

Gosh, this month alone, I invested in two more copywriting courses to complete my collection and that set me back $1,600. After that, I invested another $297 bucks in some dusty copywriting cassette tapes – I kid you not.

An Embarrassing Confession…

Honestly, I don’t have enough free time to go through these courses in full. Because there’s simply too many DVDs, MP3s, cassettes, and pages to go through this month. BUT, I wouldn’t recommend anything I haven’t done myself.

SOOO, with that said…

Which Copywriting Courses Do I Personally Recommend?

Well, if you’re looking for a Copywriting Course, Not just a e-book or swipe file like Yanik Silver’s “Instant Sales Letters” (And I love Yanik’s product too!) then I HIGHLY recommend David Garfinkel and Tim Erway’s A-Z Copywriting course…
You can click here to get the details…

To your success,

-Jason The “Better Networker”
-The Jason Better Blog
http://www.jasonbetter.com/ <—-Visit and sign up to receive Jason’s tips!

See You at the Top!
John Rothstein

MLM Recruiting Tips : Sponsoring Up the Socio-Economic Food Chain

mlm sponsoring recruiting tip tips I was on a webinar last night with the legendary speaker, author, mentor, and success coach, Jeffery Combs. Jeff specializes in prospecting, leadership, personal breakthroughs, prosperity consciousness, scripts, mindset training and all levels of effective marketing. The topic of the webinar was the Psychology of Money and what is needed of you to succeed in free enterprise as a network marketer in the highly competitive MLM industry. One topic that Jeff has done a lot of research and training on is procrastination. He has found that people procrastinate for many reasons, fear of failure, fear of success, low self esteem, and many more. All of these fears directly affect how successful you will be in your network marketing business. You can’t help but nod your head in agreement when listening to Jeff speak on this topic and say to yourself “Yep, that’s me, or… yes, I used be just like that too”.

One thing Jeffrey touched on was on how fear stops network marketers from recruiting up the socio-economic food chain. Sadly, these are the exact people that you want to attract into your MLM business if we want to build fast and strong. Almost everyone has a list of very successful business people that they know and could call, but they don’t. This list has a term in our industry known as “The Chicken List” and everyone has or have had a chicken list. Each of us has a different reason for not making the call or calls, but I think it all boils down to the fear of hearing “NO” “Not Interested”.

By not making the phone call we have guaranteed a No for an answer. So fear must be pushed aside. I had a person I thought would be perfect for my business and I never got up the courage to call him up and introduce my opportunity. I made the excuse he would never go for MLM. One day he calls me up and tries to recruit me into his new MLM business opportunity. Had I called him, he would be in my business, on my team!

So if you have a chicken list tucked away in a desk drawer, take it out, dust it off, and make some phone calls. Say: “I have something I am very excited about, will you me a favor and take a look at it for me? I truly value your opinion. Thanks”.

You should also use the power of the 3 way call with someone in your upline. Third party validation is super powerful. When I am driving in my car I like to listen Mike Dillard’s “Black Belt Recruiting” with Mark Wieser, both Mike and Mark touch on the chicken list and the power of the 3 way call, they still use it. If it is good enough for the Guru’s…well you know. Grab your list and pick up the phone.

P.S. Before I wrote this post I made a call to someone on my chicken list, I asked them if they kept their options open to making money outside of what they are currently doing? They said “yes!” (I gave them a very short intro to my opportunity) “that sounds interesting, please email some more info”. I will follow up with them in two days.

See You at the Top!
John Rothstein